Botsplash Chat Widget Google Analytics Events
This document provides a comprehensive list of Google Analytics events generated by the Botsplash chat widget and practical examples of how businesses can leverage these analytics for tracking and optimization.
Google Analytics Events
List of web chat events generated by Botsplash chat widget when configured with Google Universal Analytics (UA) Identifier:
| Event Category | Event Action | Event Label | User Action/Trigger |
|---|---|---|---|
| Web Chat | Chat Window Open | When the chat window is open | |
| Web Chat | Chat Session Start | When the visitor/customer starts engaging in the chat window by clicking a button or typing a message | |
| Web Chat | Agent Connect Initiated | When Agent connect initiates from the visitor | |
| Web Chat | Agent Connected | When Agent is connected with the visitor | |
| Web Chat | Chat Session End | When the visitor session closed or completes or terminated due to idle time | |
| Web Chat | Chat Window Closed | When the visitor closes the chat window | |
| Web Chat | SMS Connect | When a form is submitted with “Text Us” Google Analytics event id | |
| Web Chat | Contact | When a contact form is submitted | |
| Web Chat | Form Submitted | smsswitch or contact | When a form is submitted in the chat widget |